Beverage industry
Refrigerantes Pureza
Rancho Queimado
A soft drink producer from Rancho Queimado with roots dating back to 1905.
PLAN YOUR VISIT
Products and experiences
- Production
- Pureza brand soft drinks.
- History
- Company founded in Rancho Queimado in 1905.
- Address
- Rua Alfredo Sell, 58.
- Contact
- Sales information; regular tourist visits are not advertised.
GET TO KNOW THE PLACE
A little closer.
A brand rooted in Rancho
Pureza's story begins with Cervejaria Alfredo Sell and continues through the production of the guaraná drink that gave the brand its name. The official website brings together the company's history, archive images, and product information.
Discovering the products
Use the sales channels for information on distribution and retailers. The industrial headquarters should not be treated as an attraction open to the public: any access to the factory must be arranged with those responsible.
Before you go
- Confirm opening arrangements, availability, and whether advance booking is required before visiting.
BEHIND THE PLACE
Pureza: Rancho’s story at the tableRead story · 3 minINFORMATION SOURCES
Refrigerantes Pureza · official websiteSources checked on 10/18/2026. Hours and conditions may change.
